Eco is a company that produces adhesive coatings for communication. However its main problem is that when you look a work from them you actually see the creativity from another brand. To make the thing obvious I decided to develop an OOH communication that shows the layer that’s underneath and gave the upper one a E-shaped cut that recrate an half of the logo.

Then, I developed a book using adhesive, for clients who wants to be inspired by the possibilities of Eco’s work and a gamification experience for potential employees where they have to prove that they can handle adhesive material.